Adam Straus: Two Exhibitions Exhibition | Portfolio

Exhibition invitation design featuring the artwork of Adam Straus

Exhibition invitation design featuring the artwork of Adam Straus
Design by Alex Stevovich. Artwork by Adam Straus

I developed visual identity and associated design materials for Adam Straus: Two Exhibitions, an exhibition at Adelson Galleries, on view November 23 through December 24, 2016. The exhibition presented sixteen recent paintings by Adam Straus from 2011 to 2016, including works from his *Glitch* series, as part of a dual-venue presentation held simultaneously at Adelson Galleries and Nohra Haime Gallery.

Scope of Work

Development of the exhibition's visual identity.
Design of environmental graphics, including wall title lettering.
Design of exhibition invitation.
Supporting design work throughout the exhibition.
Development and maintenance of exhibition web presence.
Image preparation for print and digital use.

Visual Identity

A visual identity was developed for the exhibition and applied consistently across all associated materials. This established the typographic language, layout structure, and graphic approach used throughout the deliverables produced.

Environment

These materials were designed for installation in the physical space of the exhibition. In all cases I coordinated with the producer to ensure quality and accuracy.

Title Lettering

The exhibition title was produced as vinyl adhesive lettering and applied directly to the gallery wall.

Title lettering design

Print

Invitation

A card invitation with a custom envelope was designed for the opening reception. The invitation was mailed to the gallery's mailing list. I ensured compliance with mailing standards and coordinated with the printer to maintain production quality.

Invitation design

General Design

General design support was provided throughout the exhibition.

Web

As the web developer for Adelson Galleries, I integrated the exhibition into the gallery's website, including updates to the exhibition history, virtual gallery, and homepage.

Technical

I was responsible for image preparation, including color balance, cropping, isolation of artwork from backgrounds, and preparing files for print and digital use.

Artwork Attributions

Provider

Alex Stevovich

Alex Stevovich is an independent polymath guided by a self-directed perspective. His projects focus on original content and innovation developed through discovery-driven work grounded in first-principles thinking.

Role: Polymath
Email: alex@alexstevovich.com
X: x.com/alexstevovich
LinkedIn: linkedin.com/in/alexstevovich
Linkable Page

Related Capabilities

Fine Art Layout

Fine art layout covering typography, spacing, sequencing, and image treatment for artwork presentation within publications, exhibitions, and documentation — developed to museum and publishing standards for institutional and archival contexts.

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Exhibition Design

Exhibition design covering graphic design, spatial planning, typography, printed materials, and digital media — developed as coherent visual systems for museums, galleries, fairs, and cultural events within institutional standards.

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Related Practices

Visual Arts

My Visual Arts practice encompasses graphic arts, publication design, illustration, branding, and digital presentation, with a specialization in fine arts and cultural institutions. The practice includes extensive work for leading museums and galleries, contributions to projects involving artists such as Mary Cassatt, John Singer Sargent, and Pablo Picasso, and the production of more than 10,000 pages of books, catalogues, and design materials supporting hundreds of exhibitions.

The practice also encompasses web development and the creation of visual identity systems for businesses, institutions, and independent organizations.

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