- Adrien Broom: Envy Brochure
- Design Layout Around Fine Art for Invitation
- Design by Alex Stevovich. Artwork by Adrien Broom
I designed the exhibition invitation for Adrien Broom: Envy, an exhibition at Hudson River Museum presenting Adrien Broom's large-scale photographic recreations of classic fairy tales organized around the theme of envy, with each story presented as an immersive installation, on view June 6 through September 27, 2015. The exhibition was curated by Bartholomew F. Bland, Deputy Director, under the direction of Michael Botwinick, Director of Hudson River Museum.
A folded invitation was designed in postcard format, sealed for mailing and opened upon removal of the seal to reveal the invitation and exhibition details inside, applying the decorative modernist typographic style developed for the exhibition's storybook visual identity.
Scope of Work
- Design of a two-panel folded postcard-format invitation.
- Image preparation and adjustments.
- Coordination with the printer on mailing compliance and production.
Deliverable
The invitation was produced as a sealed mailer, presenting the exhibition invitation and details upon opening. I ensured compliance with mailing standards and coordinated with the printer to maintain production quality.
Artwork Attributions
All artwork shown was presented as part of the exhibition and remains the property and copyright of its respective rights holders.