Advertisement Design

This category includes advertising design and campaign work developed for real-world placement and audience engagement. It covers newspaper and magazine ads, posters, billboards, and digital formats, with an emphasis on clear messaging and visual impact. The work focuses on communicating ideas quickly and effectively while adapting to the constraints of different media. Each piece is designed to function in context—whether viewed briefly in passing or more closely in print or on screen.

Design of the exhibition catalogue for Strut: The Peacock and Beauty in Art, a major scholarly exhibition at the Hudson River Museum. The catalogue was essay-driven and required a layout that balanced academic rigor with an expressive, visually immersive design language.

Alex Stevovich is an independent polymath guided by a self-directed perspective. His projects focus on original content and innovation developed through discovery-driven work grounded in first-principles thinking.